UX Audit
Core Journey Audit
Reviewing a key user journey to uncover friction, clarify interaction issues, and identify opportunities to improve conversion and usability.
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Case studies.
A selection of work highlighting how I’ve approached different problems, the thinking behind them, and the outcomes.
Product Design
Workflow optimisation
Simplifying a high-friction internal process through clearer structure, improved task sequencing, and better UI patterns.
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Interface consistency
Creating reusable components and shared logic to improve consistency and support scalable product growth.
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Journey refinement
Improving key flows through testing, iteration, and continuous refinement based on real user behaviour.
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